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 After graduating from college, O.L. Houston began a sales career within the insurance industry. During an annual sales meeting that involved seminars by noted psychologists, he became fascinated by the role of temperaments in the human decision making process. He began using temperament selling during every presentation and close in the same way a scientist uses a laboratory. As he refined his approach to selling through temperaments he outsold his peers during his first year and was named Rookie Agent of the Year. During the proceeding years, he was named Agent of the Year and ranked in the top ten nationally. O.L.'s success moved with him into other industries, and with over 20 years of selling excellence he has been ranked in the top 10 nationally with each company he has represented. His most recent and most outstanding sales achievement was when he led an entire industry for years in several critical statistical sales performance categories.
O.L.'s approach has been proven time and time again within the insurance, fitness, and furniture industries culminating with his most recent successful tenure in the bedding industry with the nation's largest retailer. His practices and strategies became a staple for corporate sales training as he witnessed how even the lowest salesman could immediately improve their performance by 15 to 25% and many over 50%. With a proven track record and a perfected "duplicate-able" technique, O.L. Houston has packaged Temperament Selling™ so that others can learn and improve their skills for the rest of their life. He has found that his technique allows each decision maker the ability to purchase a service or product without being pressured—and only after the consumer is comfortably convinced it is their right choice.
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